Etude - My Lash Serum 9g

Origin: South Korea

Nourish. Strengthen. Grow.

The Etude My Lash Serum is a lightweight, daily lash serum formulated with Biotin, Zingiber Officinale (Ginger) Root Extract, and Panthenol to nourish lash follicles, strengthen brittle lashes, and support visibly fuller, healthier-looking lashes with consistent use.

✦ Hero Ingredients

• Biotin (Vitamin B7) — A key vitamin for keratin production that strengthens the hair and lash structure from within, reducing breakage and supporting the growth of thicker, more resilient lashes.
• Zingiber Officinale (Ginger) Root Extract — Stimulates circulation at the lash follicle to encourage nutrient delivery and support healthy lash growth, while providing antioxidant protection to the delicate eye area.
• Panthenol (Pro-Vitamin B5) — Deeply conditions and moisturises each lash strand, improving flexibility, reducing brittleness, and leaving lashes visibly softer and more supple.

✦ What It Does

• Nourishes and strengthens lash follicles
• Reduces lash breakage and brittleness
• Supports visibly fuller, thicker-looking lashes
• Conditions and softens each lash strand
• Lightweight, non-sticky formula suitable for daily use

✦ How To Use

1. Use morning and/or evening as part of your eye care routine.
2. Apply the serum along the upper lash line using the applicator, as close to the roots as possible.
3. Allow to absorb fully before applying mascara or eye makeup.
4. For best results, use consistently for 4–8 weeks.
5. Avoid direct contact with eyes. If irritation occurs, discontinue use.

✦ About the Brand

Etude is a beloved South Korean beauty brand known for its playful, innovative approach to skincare and makeup. With a focus on effective, skin-loving formulations at accessible price points, Etude has been a staple in Korean beauty routines for decades. Made in South Korea.

✦ Full Ingredients (INCI)

Water (Aqua), Butylene Glycol, Glycerin, 1,2-Hexanediol, Ammonium Acryloyldimethyltaurate/VP Copolymer, Caprylyl Glycol, Ethylhexylglycerin, Alcohol, Panthenol, Zingiber Officinale (Ginger) Root Extract, Biotin, Tocopherol

⚠️ Please note: INCI list is indicative. Always refer to the product packaging for the most accurate and up-to-date ingredient information before use.

✅ 100% Authentic. Directly Sourced from South Korea.